Happy birthday to the orange family!

Happy birthday to the orange family!

Jul 15, 2019

On July 15th, 2009 we first established the New Nordic Group. Today, 10 years later, I want to pass my greetings to the Orange Team for their efforts, work, and dedication to the company, our vision, and our spirit. This is only the beginning!

It feels a bit surrealistic to sit here and look back at how the adventure started 10 years later. Did we know when we started on July 15 in 2009 that we today would be across 4 continents, 21 countries and 39 locations? I do not think so, but I do know that I had a vision that I wanted to create. But one man with a vision is just one man with a vision, and these last 10 years have shown me that a team of dedicated and talented people is needed to bring ideas to life.

This day is, therefore, a day dedicated to all the members of the orange family, with our clients, team members, and partners. I want to thank them for being dedicated to our vision, I want to thank them for adding their ideas, time and passion to the Group and I want to thank them for never giving up despite challenges, stress, and obstacles.

We have had 10 years of creating amazing experiences for us and our clients, with Christmas Dinners, Music Festivals, Building Openings, and Product Launches. We have had 10 years of learning about new cultures, and we thank all our colleagues for teaching us about their way of thinking and their way of life when we go into a new destination. We have had 10 years of hard work, and team members that never give up and always come to work with a smile. We have had 10 years of learning new things, always challenging the status quo and finding out how we can do things better. We have had 10 years of creating new and strong friendships across professions, backgrounds, ages, and cultures. We have had 10 years of exploring new countries and areas, and 10 years of inspiring each other with ideas and suggestions. It has been 10 years of building the orange family.

This is only the beginning, and in the next decade the Group will continue to create good investments and holiday experiences in new destinations of the world, and through this work to connect people across borders, backgrounds, and world-views. In the new decade we also want to take it a step further, and today we want to make a pledge to focus on making our investments and holiday experiences as sustainable and ethical as possible. Being a company of the future, we also accept that we need to take our part in making a company that can adapt to the challenges of today and that commit to doing better. More on this later.

Thank you to everyone who has been a part of the first 10 years. It is thanks to you we are here today. We look forward to the next 10 years together.

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